YouTube - FAQs

There are 2 different ways to create a YouTube channel. The first is when you create a special Google account for your channel, and the second is when you create a branded page under your personal account.

Let’s look at the first way when you need to create a new account. To do this:

1. Go to YouTube.
2. Click on the icon in the upper right corner and go to “Your Channel”.
3. Immediately you can choose the name of the channel and then create a channel.
The second option:
1. Go to the user’s channel. The brand page has the ability to connect to YouTube and Google photos, and also exists under the main account.
2. Click “Create Channel,” write a name. This title will not change the name of the Google account.
3. The new channel is created. With a branded page, you can add an administrator and moderator, which the regular Google record does not allow. When you change your account, you can observe that you have a main channel. And also branded channels, which will be under one account and will not mess up the main account’s account.

Granting access to a channel will be possible in two cases — if the channel is created on a branded page or if the channel was created before 2015. In order to give administrator access to YouTube channel you need to:

1. Go to “Settings”.
2. Select the line “Add or remove administrator”.
3. Next, click “Access Settings”.
4. In the window select “Invite user”, write in the line his mail and select a role.

In order to link your YouTube channel to Google Analytics you need to:

1. Go to “Creative Studio”.
2. Choose “settings”, then into “Other settings” and into advanced.
3. In this window find the line “Account Tracking ID”, enter the value. The value should be taken from Google Analytics. To do this, go to the Google Analytics page, select the “Administrator” option at the bottom.
4. Select “Tracking” and then “Tracking Code”.
5. Highlight the tracking ID and paste in the line for it.
6. Save.

To link Google Ads to your YouTube channel you need to:

1. Go to the “Creative Studio” section.
2. Go to Settings, then to Other Settings and Advanced.
3. Select Link Accounts.
4. Go to our advertising account and copy the code, it is in the upper right corner.
5. Go back to the YouTube channel and paste the code, go next.
6. Choose a name for the account and click “Done”.
7. We also need to confirm the link in Google Ads. Go to Google Ads, point to Tools and go to “Linked Accounts”.
8. Confirm linking to YouTube channel. Select “More Details” and you’ll see an invitation. Select «View Request» and Approve.

In order to link a website to a YouTube channel, several conditions must be met. The main condition is that you must own the site, and you must have public access to it in order to confirm the linking to the channel.

To link a channel to a website, you need to follow the following steps:

1. go to the channel settings and find the line for entering the site;
2. insert the desired site and click on «confirm»;
3. to confirm the link with the channel you will be offered several different confirmation options. Choose the most convenient for you and follow each step of the instructions. Perhaps you will need the help of a specialist who developed the site
4. after you have completed all the items — click on «confirm».

Transferring a YouTube channel to another account follows these steps:
1. Create a new account to which we want to transfer the channel — take into account that the name must contain the already working name for the channel, as the old name is not transferred
2. Go to the main account settings — select «link channel to brand account»
3. Set link — it is important that in “my channel now” — was the channel that is transferred, and in “my channel (after the move)” — the newly created channel.
4. Confirm the transfer.

To conduct a channel audit, the following data is needed:
1. Overview page and detailed schedule
2. Audience page
3. Data: Traffic source types
4. Data: Traffic source: external
5. Subscription source
6. Audience retention by last clip and total by channel
7. Subscription source by channel

To create a Google Ads account, you need to:

1. Go to Google Ads or Google Ads.
2. Click “Get Started.”
3. After that, specify your main advertising goal. This could be to increase calls, store visits, or subscriptions and purchases on the site.
4. Select the goal and go to the new campaign. Select “Create an account without campaigns”.
5. Next, choose your country, time zone and currency.
6. The account is ready.

If you want to access Google Ads, you need to follow the following steps:

1. First, you will need the mail of the person to whom you are opening access. It is needed so that other users who log in to your account do not see the login and password to which the account is registered.
2. Next, go to the advertising account and in the “Tools” section, select the “Account Access” line. Here we can add users or see the ones we added earlier.
3. Click on “Add Users” and choose access. It is better to choose “Administrator” or “Standard” as these options will solve more issues.
4. After selecting access, enter the person’s e-mail address and send an invitation. A notification comes to the mail that access has been granted to the user. He needs to follow the link and confirm the invitation.

To add or remove a Google Ads payment method use this step-by-step algorithm:

1. To manage payment methods, you need to go to the “Tools” tab and select “Billing and Payments” in the settings. This is where the basic payment information is located.
2. In order to add a new card go to the “Payment Methods” option.
3. Click on “Add new payment method”, there we enter the card information and save.
4. If there are any problems with the card, for example, debts, it is necessary to make a payment and go to the tab “Transactions” to see if it has passed.

How to top up Google Ads via bank
You can make a payment to Google Ads only if you have chosen the payment method «Funds Transfer» rather than «Card» when creating an advertising account. Then we will have the function to make a payment.

To make a payment, you need to go to the payment settings, and select “Make a payment”. Enter the amount, and get instructions on how to do it. Do not forget to take VAT into account.