Direction: TikTok

Our agency was contacted for the second time by one of the main fashion photographers in the CIS, who has been working in commercial and creative photography for over 10 years. He is well known in the professional community for his work with such global publications as Vogue Japan, Vogue Mexico, Vogue Thailand, Vogue Kazakhstan, Harpers Bazaar, British Vogue, SNC.

Our agency was contacted by representatives of a company that transports cars from abroad, mainly from the United States, China, and Korea. We have signed an NDA with the company, so we will not disclose its name.

Our agency was contacted by a gadget accessories store. Since we signed an NDA with the company, we will omit its name. The store has a wide range of different cases and creative accessories for smartphones, suitable for different age groups of customers. Previously, the store used social networks such as Facebook and Instagram, but with the growing popularity of TikTok, it was decided to try to start promoting there.

Our agency was contacted by a psychologist who specializes in problems with self-realization, burnout, and self-discovery. We signed an NDA agreement with this client, so we will omit the specifics about the specialist.

An online store owner contacted our company with a request for conceptual Bluetooth speakers. The client used to drive traffic from Facebook, but in order to scale and look for a new audience, he decided to try a new traffic source. We are working under an NDA, so we won't disclose the name of the store.

More and more often, TikTok is attracting business interest as a tool for attracting paid traffic. After all, this network is developing quite dynamically, and the advertising algorithm makes it possible to get real results. In this case study, we will tell you about our experience of launching advertising on TikTok.