Case. Web design development for a travel company
Details
Task
We were given the task of developing a Landing Page. We began our work by working out the client’s Target Audiences, because it was important to identify the awareness and sophistication of the market. After all, the lower the awareness of the market, the larger the Landing page should be in order to fully tell the person about the service. Thus, the sophistication of the market allows us to understand how to stand out from competitors in the text.

Solution
After filling out the brief on target audiences, our marketers offered the client a page structure that took into account all the developed target audience. After approving the structure, they wrote the texts and approved them with the client. Next, a web designer got to work, who proposed a page Moodboard taking into account the client’s corporate identity. After adjustments, they started designing the page. The design was made in accordance with the site structure and the approved Moodboard – so the client accepted it without a single adjustment, which is especially nice. Then the source materials were transferred to the client’s web development team, and they began the layout and page assembly stage.

What was done
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