Creating a landing page for a veterinary clinic
Details
Task
The client needed a website that would introduce the target audience to the full list of clinic services, as well as demonstrate its advantages and special offers.
Solution
The task of the landing page is to show that the veterinary clinic City Vet will take care of any pet. Therefore, each block, from the first screen to the basement, should convey this attitude. We analyzed competitors’ websites and evaluated what works best for them and what is better not to use. As a result, our design team settled on a calm gray and white color scheme that looks unobtrusive but stylish.
We “spiced up” the site with animation, added several blocks with special offers to attract the audience’s attention. We described each service provided by the clinic briefly and to the point.
We also highlighted a special service called “Home visit”. This is one of the customer’s advantages over competitors, which needed to be emphasized.
What we did
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